User onboarding SOFTWARE FOR SAAS

Candu for User Onboarding

Boost activation rates by +20%. Welcome new users with personalized messages, onboarding checklists, and dynamic journeys—no code needed.

how TO candu

Create outstanding onboarding experiences that stay inline

Discover Make’s  in-app resources hub

See the in-product experience

Say hello to {first_name}

Personalization only starts with a name. Use your sign-up data to make memorable onboarding experiences.

See how a Growth Specialist built a no-code, in-app resources hub with personalized content that drives user activation directly inside Make’s platform.

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Make onboarding actionable

Automagically check off items based on product events.

Candu has given our Growth team a new way to communicate with our users and empowered us to continually improve their in-app experience with experimentation and personalized content, without having to take up engineering time!

CAGLAR, GROWTH SPECIALIST AT make

Iterate infinitely

No code means no-wait updates. Edit your onboarding experience, across teams, as soon as you know what’s working.

increase in
Activation rates
+20%

Make increased activation rates by adding in-app onboarding checklists that keep users on task with highly relevant quick-start resources.

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Reduce churn

Effective user onboarding goes beyond the basics - it drives lasting engagement. With tailored experiences and in-context guidance, Candu helps users stay on track and reduce churn.

Built with Candu

What our customers have created

Caglar Ekim
Make
Claudia Pravettoni
Gorgias
Sarah Wilson
Anthill
Get Started

Create a customer hub in minutes

Candu Outcomes

What our customers have achieved

+ 77%

Antill reduced onboarding time by more than 77% by adding a self-service customer dashboard with Candu.

2x

People Data Labs doubled conversion rates via a persona-based dashboard built with Candu. 

+ 101%

Thought Industries increased in daily active users to its Knowledge Center by promoting TI Academy on a Candu-built dashboard.

Turn your ideas into UX today

Get a custom walkthrough of Candu

Request free trial

What Is User Onboarding?

User onboarding is the process of guiding new users through your SaaS product to ensure they understand its value and can use it effectively. Whether you’re onboarding enterprise customers or individual users, the goal remains the same: Helping new signups achieve their goals quickly and effortlessly, becoming long-term customers.

A great onboarding experience sets the stage for long-term success by reducing friction, increasing satisfaction, and driving deeper engagement. By providing intuitive in-app guidance and relevant support, a self-serve onboarding ensures users have the tools they need to start using your product on day one. Learn 4 ways to personalize your user onboarding >

Candu simplifies user onboarding by allowing you to create interactive product tours, onboarding checklists, and tutorials that integrate seamlessly into your platform. These features help you onboard users in a way that feels natural and intuitive.

User Onboarding Best Practices

  1. Understand Your Users: Tailor onboarding to your user’s goals, pain points, and use cases with a signup survey. The more relevant the experience, the more engaged they’ll be.
  2. Focus on First Wins: Help users achieve their first “aha moment” quickly to build confidence and loyalty with an onboarding checklist.
  3. Keep It Simple: Avoid overwhelming users with too much information upfront. Deliver guidance in manageable steps with a product tour.
  4. Personalize user onboarding: Use Candu’s segmentation to create dynamic, in-app experiences that adapt to user behavior and needs.
  5. Track and Iterate: Analyze your user’s behavior to continuously refine your onboarding process and content.

The User Onboarding Process

  1. Gather Insights: Begin with a signup survey to learn what users care about most, allowing you to tailor the user onboarding journey to their specific needs and goals.
  2. Welcome Users: Start with a warm, branded welcome that sets the tone for the onboarding journey.
  3. Communicate the Value: Explain how key features solve your user’s problems in every empty state. A little social proof goes a long way.
  4. Don’t just Tell, Show: Provide clear instructions in a user onboarding checklist or interactive product tour to help users activate on key product features.
  5. Gather Feedback: Ask users for feedback on what’s working (and what isn’t).
  6. Everboarding: User onboarding doesn’t end with activation. Drive feature adoption with evergreen content like contextual tips, and release notes.

What is churn in software products?

Churn refers to the percentage of users who stop using your product within a given time period. High churn rates often indicate users are not finding enough value in your platform to continue using it. Addressing churn requires identifying pain points, improving user engagement, and ensuring users get value early in their journey. Effective user onboarding is the best means to reduce churn by guiding users through your product’s core benefits and helping them achieve their goals quickly.

How can I increase user retention?

Retention improves when users perceive and later realize value by using your product. Start by delivering a personalized onboarding experience that helps users achieve quick wins. Use tools like Candu to create dynamic, in-app guidance that adapts to user behavior and keeps them engaged. Tracking user behavior and regularly addressing feedback will help you refine your product and user onboarding, which will help you retain users over the long term. There’s no silver bullet for improving user retention, but continuing to refine your product and onboarding will yield results over time.

What is the difference between product onboarding and user onboarding?

Product onboarding focuses on familiarizing users with a product or feature. It’s about teaching users how to use specific tools or workflows effectively. User onboarding is about the user’s individual needs. It aims to guide users toward achieving their specific goals and deriving maximum value from the platform. While product onboarding is feature-focused and may be appropriate for a new product launch, user onboarding prioritizes the overall user experience and ultimately is more likely to drive long-term success.

How does Candu improve user onboarding?

Candu offers customizable onboarding solutions like onboarding checklists, product tours, hotspots, and empty states that integrate directly into any web app or website, helping you deliver seamless, engaging experiences.

How does Candu reduce churn?

Candu reduces churn by enabling product teams to create personalized, dynamic onboarding experiences that keep users engaged and focused on achieving their goals. By using tailored checklists, interactive tours, and in-context guidance, Candu ensures that users understand the value of your product and stay on track. These tools help reduce frustration and prevent users from abandoning your platform due to confusion or lack of support.

Additionally, Candu’s built-in analytics allow you to identify and address common pain points by tracking user behavior and engagement patterns. With these insights, you can continuously refine your onboarding flow to meet user needs more effectively. By proactively addressing user concerns and reinforcing the benefits of your product, Candu helps you build trust, enhance satisfaction, and foster long-term user loyalty.

Turn your ideas into UX today

Get a custom walkthrough of Candu

Request free trial